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Casino News: Gambling Survey, Gambling Commission, Mobile

August 12, 2007.

Online And Mobile Gambling Is On The Rise In UK By The Gambling Commission's Survey.

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Great Britain's regulatory body for casinos, bingo, gaming machines and lotteries, the Gambling Commission, has announced the increased numbers of people going to gamble online in the UK. The Commission released its findings in its latest survey carried out in June. The results of the survey show that 8.6 percent of UK adults had taken part in at least one form of online gambling during the previous month, up from 7.4 percent last year.

The Gambling Commission reports that taking part in the UK National Lottery remains the most popular form of remote gambling followed by online poker activity. The research discovered that, in the four quarters to June, 6.7% of adults admitted to gambling via a computer, laptop or handheld device over the previous month, up from the 5.2% in 2006's survey.

The UK Gambling Commission also announced that the numbers of people placing a bet through a mobile phone in the UK is on the rise. Almost 3% of adults stating that they had used their handset as a gambling tool at least once in the month before the survey. And another interesting notice: today's online gamblers are most likely to be males between the ages of 18 and 34.

Jackpot Factory group's spokesman David Brickman commented in his blog that the most popular UK mobile casino Wild Jack has seen a rise in players. "July was our strongest month ever in terms of total number of active players, which was a 20% increase from our second best month which was in May." said David. Wild Jack mobile offers attractive £10 welcome bonus for all new players who wants to try out 9 unique Spin3/Microgaming games on their cell phones or Pocket PCs.

It's certainly going to be interesting to see more and more online casino sites enter into the mobile gaming arena with their mobile software versions.There is relatively little competition right now and the players in the mobile gambling market are nearly all early adapters. Forecasts for when mobile will go mainstream ranges from 2008, all the way through 2011. Some of the biggest obstacles in this market are technological compatibility and lack of awareness. The leading software developers adopts their mobile solutions to a wide range of devices and latest technologies in cell phone industry.

Mobile gaming industry insiders are keeping close tabs on mobile gambling to see how and when it flourishes like online casino's did back in the late 90's.

"And while nobody sure if mobile will be bigger than online, I am certain that with more and more new technologies, the Jackpot Factory will continue to provide an casino atmosphere!" added David Brickman.




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