August 12, 2007.
Online And Mobile Gambling Is On The Rise In UK By The Gambling Commission's Survey.
Great Britain's regulatory body for casinos, bingo, gaming machines and lotteries, the Gambling Commission, has
announced the increased numbers of people going to gamble online in the UK.
The Commission released its findings in its latest survey carried out in June. The results of the survey
show that 8.6 percent of UK adults had taken part in at least one form of online gambling during the previous
month, up from 7.4 percent last year.
The Gambling Commission reports that taking part in the UK National Lottery remains the most popular form of remote
gambling followed by online poker activity. The research discovered that, in the four quarters to June, 6.7% of
adults admitted to gambling via a computer, laptop or handheld device over the previous month, up from the 5.2%
in 2006's survey.
The UK Gambling Commission also announced that the numbers of people placing a bet through a mobile phone
in the UK is on the rise. Almost 3% of adults stating that they had used their handset as a
gambling tool at least once in the month before the survey. And another interesting notice: today's online
gamblers are most likely to be males between the ages of 18 and 34.
Jackpot Factory group's spokesman David Brickman commented in his blog that the most popular UK mobile casino
Wild Jack has seen a rise in players.
"July was our strongest month ever in terms of total number of active players, which was a 20% increase from
our second best month which was in May." said David. Wild Jack mobile offers attractive £10 welcome bonus
for all new players who wants to try out 9 unique Spin3/Microgaming games on their cell phones or Pocket PCs.
It's certainly going to be interesting to see more and more online casino sites enter into the mobile gaming
arena with their mobile software versions.There is relatively little competition right now and the players
in the mobile gambling market are nearly all early
adapters. Forecasts for when mobile will go mainstream ranges from 2008, all the way through 2011. Some of the
biggest obstacles in this market are technological compatibility and lack of awareness. The leading software developers
adopts their mobile solutions to a wide range of devices and latest technologies in cell phone industry.
Mobile gaming industry insiders are keeping close tabs on mobile gambling to see how and when it flourishes
like online casino's did back in the late 90's.
"And while nobody sure if mobile will be bigger than online,
I am certain that with more and more new technologies, the Jackpot Factory will continue to provide an
casino atmosphere!" added David Brickman.
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