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Casino News: 49er Casino, Yosemite Sam, 49er, Peak |
May 31, 2006.
Yosemite Sam Kicking Up Online Gold At 49er Casino.
Red Giant Ltd. and Warner Bros. Online have entered into an innovative digital licensing agreement that includes integrating the infamous "Yosemite Sam" as the primary branding and promotional host for the online gaming site 49er Casino (TM). Yosemite Sam the legendary cartoon character who has been entertaining the world for over 60 years is now kicking up online gold at 49er Casino, which is owned and operated by Red Giant Ltd.
The 49er Casino brand is a popular "western themed" style online casino based on the gold rush era of the mid 1800's where thousands of people from all over the world came to California in hopes of discovering gold and were called "49ers".
Robert Szmigiel, 49erCasino brand manager states, “We felt the Yosemite Sam character was a perfect fit for our 49erCasino brand because of his popular (humorous) western style personality, history and world-wide demographic appeal. “We'll be using Yosemite Sam as the lead character – infusing his likeness, his voice and his unique personality throughout the site and all its offerings. We're pleased that Yosemite Sam will figure prominently in the strategic promotion of our brand worldwide.”'
Robert added, “Red Giant has always been selective in choosing its business partners and we are extremely pleased with the opportunity to work with Warner Bros. Online. We are confident that this collaboration and the “Yosemite Sam” character brand will facilitate the successful expansion of 49erCasino and capture a significant segment of the explosive growth in online gaming internationally.” The web site will also be translated into several languages as the online casino expands marketing into foreign markets.
About Red Giant Ltd.
Red Giant Ltd. is one of the global leaders in online gaming entertainment, which manages some of the most recognizable and well-respected online casinos on the Internet today including 49er Casino and Omni Casino. Red Giant's properties have won numerous awards in the online gaming industry since 1997, including “Best Payout Percentages”, “Fastest Payouts”, “Best Customer Service” and more.
Source: Peak Entertainment
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