Gambling News » November 2010 » November 18, 2010.

5-Year Deal Locks Legends Of Poker Into WPT Schedule Through Season XIV.

bicycle casino

World Poker Tour(R) and the Bicycle Casino in Bell Gardens, CA are pleased to announce an extension of their longstanding relationship, which will see the Legends of Poker remain a WPT(R) event through 2015. The five-year agreement ensures the Legends of Poker event will maintain its position on the WPT Tour and the WPT televised series as far out as Season XIV.

"The Bicycle Casino has been an enthusiastic and devoted venue partner and the WPT is proud to continue its association with the incredibly popular Legends of Poker event and the team behind it," said WPT President Adam Pliska. "The Bicycle Casino is a charter member of the WPT and this extension will allow us to build on a tradition of collaboration and best-in-class poker started in 2002."

The revered Legends of Poker tournament has been won by such big names as Hall of Famers Dan Harrington and Doyle Brunson, stars Prahlad Friedman, Mel Judah and John Phan, and has served as the setting for some of the most memorable moments in poker history. Held in late August each year, the 2010 Legends of Poker was won by Andy Frankenberger, the current WPT Player of the Year points leader. This year's WPT Legends of Poker main event saw a 66% attendance increase over the previous year and will air on FSN in early 2011.

"It is very evident that the WPT made significant enhancements across the board this year and has plans to continue to do so in the future. We believe these changes are resonating with our players and with us. We've had nine great seasons together and look forward to at least five more. I believe together we'll continue to offer players a better experience during every year of this deal," said Bicycle Casino Director of Marketing Kelly O'Hara.

About World Poker Tour
World Poker Tour (WPT) is one of the most recognized names in internationally televised gaming and entertainment with brand presence in land-based tournaments, television, online and mobile. Leading innovation in the sport of poker since 2002, WPT ignited the global poker boom with the creation of a unique television show based on a series of high stakes poker tournaments. WPT has broadcast globally in over 150 countries and is currently filming its all-new 9th season. WPT also offers a unique online subscription and sweepstakes-based poker club, ClubWPT.com, which is available in 38 states across the U.S. WPT participates in strategic brand license, partnership and sponsorship opportunities. WPT is a subsidiary of PartyGaming Plc.

Tags: Bicycle Casino, Legends of Poker, WPT, Extension, World Poker Tour.

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